The Extended Marketing Mix | PowerPoint Template
$116.00 USD
Sale price
$116.00 USD
Regular price
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The Extended Marketing Mix | PowerPoint Template
$116.00 USD
Sale price
$116.00 USD
Regular price
plus VAT
Art. Nr.: D3114
Number of slides : 134
Resolution : 16:9
File type : PowerPoint
Languages : DE and EN
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Toolbox with 134 slides and examples: Develop, coordinate and present the marketing mix.
Available immediately after purchase
Unlimited access & no subscription fees
Professionally designed & 100% editable
Additional templates
Extensions of the classic 4-pillar model of the marketing mix as a presentation
The marketing mix initially refers to the four classic pillars of product, price, distribution, and communication policy. These should be carefully coordinated and help to implement marketing plans in practice.
With our template for marketing mix presentation
The four-pillar model primarily applies to goods, but can be expanded to adapt to other requirements. For example, to address the marketing of services, the model is extended to include the factors of equipment policy, personnel policy, and process policy. In the 8Ps model, customer participation becomes part of the marketing mix. The focus on the customer rather than the product is fully implemented in the 4Cs model. These extensions have been developed up to the 15Ps model, the largest and most complex extension of the basic model to date.
Application-oriented and individual use of the marketing mix for your company
Use this template set to present all common models and extensions of the marketing mix. Individual chapters on the various pillars of the marketing mix provide the necessary knowledge to find the right marketing mix for your company. The use of questionnaires and infographics helps you get closer to the concrete implementation of your marketing strategy. Using Ikea as an example, all aspects of the marketing mix are presented in an application-oriented way, making them easy for your audience to understand. Current topics such as purpose-driven marketing and the use of artificial intelligence and its impact on customer experience as part of the marketing mix round out the set.
Extended Marketing Mix slide templates for your presentation…
- enable a comprehensive presentation of the extensions to the marketing mix
- provide an overview of the individual pillars of the marketing mix.
- help with the concrete implementation of the marketing strategy
This PowerPoint template contains:
- Title slide
- agenda
- Definition of the marketing mix
- 4Ps of the marketing mix
- 7Ps/8Ps of the marketing mix (plus variations for the internet)
- 4Cs of the marketing mix
- 7Cs of the marketing mix
- 5hp model/6hp model
- 15 Ps of the Marketing Mix
- Example application of the marketing mix for the company Ikea
- Chapter Product (Elements, questions, development phases, product hierarchy)
- Chapter Price (Elements, questions, types of pricing, pricing strategy)
- Chapter Place (Elements, Selection of Distribution Channels, Questions)
- Chapter Promotion (Elements, Questions, Online Marketing Campaigns)
- Chapter People (Elements, Questions, Skills, Trust Barometer, Personalization)
- Chapter Physical Evidence (Elements, questions, product packaging, role of the environment in customer decisions)
- Chapter Process (Elements, Questions, Personalization Methods, Artificial Intelligence)
- Chapter Performance (Key Performance Indicators, SMART Goals, Challenges)
- Chapter Purpose (Questions, Meaning, Customer Reactions)
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Individual presentations and practical training courses
In addition to ready-to-use templates, we also offer support to take your presentations to the next level.
Frequently Asked Questions
Do I need to have PowerPoint installed to use the templates?
Yes, our templates are specifically designed for Microsoft PowerPoint. They are compatible with the latest versions for Windows and macOS.
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The acquired products may therefore be used by all employees at a company site, provided that the complete and valid company address is specified as the license address. The license address must be currently valid and clearly entered.
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